consumer based brand equity conceptualisation and measurement a literature review

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1. (PDF) Consumer-based brand equity conceptualisation and measurement: a

   

2. Table 1 from Conceptualization Of Customer Based Brand Equity In

   

3. (PDF) Consumer-based brand equity and brand performance

   

4. Brand equity là gì? Brand Equity Model của Keller

   

5. (PDF) Consumer-Based Brand Equity Conceptualization and Measurement: A

   

6. Consumer-based brand equity measurement- lessons learned from an